4 Current Trends in Property Photography (2024)

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In 1858, a French photographer named Félix Tournachon went up in a hot air balloon and took the first aerial photograph. That historic image didn’t survive, but from that moment on, aerial photography became a trend.
(Here you can see an aerial photograph of Boston from 1860, considered the earliest surviving example.)

Although the methods for capturing aerial images have evolved, ranging from hot air balloons, pigeons (!), airplanes, and of course, drones, the basic idea has remained the same.

Aerial Photography as a Tool for Property Imaging

Why are we sharing this in an article about real estate photography trends?
Because, thanks to drones, aerial photography has become much more accessible in recent years, and it allows developers and contractors to present their projects in ways that were previously impossible.
It gives potential clients a better understanding of the entire project environment.

360-Degree Photography: The Virtual Tour

360-degree photography is a complex technique that lets the viewer (via touchscreen or by moving a mouse on a computer) decide where to look, rather than being fixed to a single camera angle.
This technique is especially relevant for real estate projects, as it allows for the creation of virtual tours, letting clients explore a property in detail even before setting foot on-site.

Advanced Editing and Image Processing Software

Modern editing tools that incorporate image processing and animation technologies allow for much sharper, more professional presentations than ever before.
Since many projects are marketed and sold before construction is complete, these technologies can integrate renderings—or serve as the basis for them—and help produce attractive, realistic videos even when a project exists only on paper.

Time-Lapse Photography for Construction

Just like aerial photography, the roots of time-lapse are as old as photography itself. You can see early versions of it in the work of photography pioneer Eadweard Muybridge, for example, here:

The idea behind time-lapse is to shoot at set intervals (every few seconds, minutes, or days—depending on the project’s pace and timeline).
This technology has proven to be highly effective in property and construction photography, as it allows for real-time monitoring of progress (via dedicated time-lapse cameras installed on-site) and enhances the sense of advancement and momentum.

Want to learn more about these and other real estate photography trends? Check out this link.
Want to see examples of time-lapse in action for real estate? Here you go.

And here are some quick ways to contact us to document your next project:

mailto:Timelapseit11@gmail.com📧 Timelapseit11@gmail.com
📞 050-225-6866

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